
By color
Three papers, same 40 lb weight. The color decides the look at the counter and how a logo prints.

Pink Butcher Paper
The smokehouse standard. Breathes during the cook, holds the bark, prints a dark logo cleanly.
from $0.30 a sheetRolls and sheets
White Butcher Paper
Bright counter wrap and table cover. Takes any ink color, so brand colors stay true.
from $0.30 a sheetRolls and sheets
Brown Kraft Butcher Paper
Natural, unbleached look for delis and sandwich counters. One-color logos print best.
from $0.30 a sheetRolls and sheetsEvery roll and sheet
Twelve products, one price list. Sheets start at $0.30 each; rolls are quoted by the roll.
Pink vs white vs brown
All three are uncoated, so smoke and steam pass through. Pick by how it looks on the counter and what you print on it.
| Pink butcher paper | White butcher paper | Brown kraft butcher paper | |
|---|---|---|---|
| Weight | 40 lb basis weight | 40 lb basis weight | 40 lb basis weight |
| Coating | None. No wax, no poly | None as standard; waxed on request | None. No wax, no poly |
| Breathability | High. Lets steam out, keeps bark firm | High. Same sheet, bleached | High. Same sheet, unbleached |
| Smoke and grease marks | Hides smoke and grease marks, stays presentable | Shows grease marks sooner, reads clean on a table | Hides marks, darkens a little with use |
| Best for | Brisket and rib wraps, smokehouse counters, BBQ catering | Butcher counters, table covers, full-color logos | Delis, sandwich shops, one-color logos, tray liners |
Not sure which? The pink, white and brown comparison guide goes cut by cut.
Design Your Butcher Paper
Pick the paper, drop in your logo and see it on a real sheet. We send the print-ready proof back free before anything runs.
Pink Butcher Paper RollsHow an order runs
Four steps from the ticket above to a carton or a pallet at your door.
Send the ticket
Size, color, quantity and your logo if the paper is printed. A written quote comes back within one business day.
Approve the proof
Printed jobs get a free design proof. Plain paper skips this step and goes straight to production.
We make it
Production takes 4 to 6 business days after proof approval. Rolls are rewound to length; sheets are cut and boxed.
Delivered free
Tracked delivery to any US address in 2 to 3 business days. The tracking number is emailed the day it ships.
Roll math
Approximate sheet yield per roll by cut length. A 24 in cut covers a brisket flat; 36 in covers a packer or a half rack of ribs.
| Roll size | Cut at 24 in | Cut at 36 in | Cut at 48 in |
|---|---|---|---|
| 18 in x 700 ft | about 350 sheets | about 233 sheets | about 175 sheets |
| 18 in x 1,000 ft | about 500 sheets | about 333 sheets | about 250 sheets |
| 24 in x 1,000 ft | about 500 sheets | about 333 sheets | about 250 sheets |
| 36 in x 1,000 ft | about 500 sheets | about 333 sheets | about 250 sheets |
Width does not change the count; length does. The roll width and length guide works through a month's supply.
Questions at the counter
The three we answer most. More are in Help and under every product.
Is there a minimum order?
Yes. 1,000 sheets or 1 roll, plain or printed. There is no larger tier you have to reach for printed paper.
Can I get a price without sending artwork?
Yes. Send the size, color and quantity on the ticket and we quote plain paper in writing. If you add a logo later, the proof is still free.
What inks go on paper that touches food?
Soy and water-based inks only, on every printed roll and sheet. They are made for direct food contact and do not transfer onto meat under heat.
Why wrap meat and hot food in butcher paper?
Foil traps steam. A brisket wrapped in foil at the stall finishes sooner but comes out with soft, wet bark. Butcher paper lets most of that steam out while holding the heat close, so the bark stays firm and the fat keeps rendering.
The same breathing matters at a counter. A hot sandwich in paper does not sweat into its own bread on the walk back to the truck. Fries on a paper liner stay crisp for the few minutes that count.
Film and parchment each do one job well. Paper does three: it wraps, it lines and it covers a table. One roll in the right width handles all of them, and a 1,000 ft roll lasts a busy counter about a month.
- Smoked meat: holds the bark through the wrap stage and the rest.
- Fresh meat: wraps chops and ground beef without sticking or sweating.
- Hot sandwiches and baskets: lines, wraps and soaks up the drips.
- Tables: rolls out for a boil or a rib night and goes in the trash after.
The paper versus parchment versus foil guide goes through each cook and each counter job in turn.
Pink, white or brown: the short version
Pink is the one you have seen on a smokehouse cutting block. The color swallows smoke stains and grease, so a wrapped brisket still looks right when it comes out to be sliced. If you only buy one paper for a pit, buy pink.
White is the counter paper. It reads clean under case lights, shows a four-color logo exactly as drawn and makes a tidy cover for a crawfish table. It also shows grease first, which is fine for a wrap that goes straight into a customer's hands.
Brown kraft is unbleached and looks like it. Delis and sandwich counters pick it because a single dark logo on kraft looks finished without a second ink. It darkens a little where fat soaks in and nobody minds.
All three are the same 40 lb sheet underneath. The coating is the only other decision: white can be waxed on request for a counter wrap that must hold wet product. Pink and kraft never are.
Each color has its own page under butcher paper by color, listing the products cut from it.
Who uses which paper?
Three kinds of buyer send most of our tickets, and they want different things from the same roll. The table is a starting point; one quote can mix any of it.
| Buyer | Usual pick | Why that one |
|---|---|---|
| Smokehouse or BBQ joint | Pink, 24 in x 1,000 ft roll or 24 x 36 in sheets | Wide enough for a packer, breathes through the stall, hides smoke marks on the tray |
| BBQ caterer | Pink pre-cut sheets, 24 x 36 in | Sheets travel flat in a carton, and tearing from a roll is one less job on site |
| Butcher shop or meat market | White, 18 in x 1,000 ft roll | Narrow enough for chops and ground beef, fits a counter dispenser, waxed if you ask |
| Deli or sandwich counter | Brown kraft, 18 in roll or 12 x 12 in sheets | Wraps subs, lines baskets and prints one dark logo well |
| Food truck | Printed sheets, 12 x 12 in or 15 x 15 in | Small enough to wrap a burger, big enough to carry a logo the customer sees |
| Seafood boil or event | White or kraft table cover, 36 in or 40 in x 300 ft | Rolls out across a picnic table and goes in the trash with the shells |
A butcher counter that also smokes on weekends often runs two dispensers: white for the case, pink for the pit. Rolls of every width above are grouped on the butcher paper rolls range.
What does a logo look like on butcher paper?
Butcher paper is a soft, slightly textured sheet, not a glossy label. Ink sinks into the fiber, so fine type under about 8 pt and hairline rules fill in. Keep the mark bold and it prints crisp.
One ink color is the right call on kraft and on pink. Two colors on kraft look muddy because the paper tints both of them. White stock takes 1 to 4 colors and matches a Pantone solid-coated swatch closely.
You choose between a single logo placed once on each sheet and a repeat pattern across the whole roll. A single logo lands where the fold shows. On a 12 x 12 in burger wrap that is bottom center; on an 18 x 24 in sheet, the top third. A repeat is the pick for rolls, because you never know where the tear lands.
Send a vector file if you have one. A PNG with a plain background works for a one-color mark. We set up the layout, send a proof, and change it as many times as you like before anything runs.
The guide to printing a logo shows the same mark on all three papers.
Guides from the counter
Short, practical reads on choosing, wrapping and printing butcher paper.
Pink vs White vs Brown Butcher Paper: Which One to OrderThe same 40 lb sheet in three colors. How each looks at the counter, behaves in the smoker and takes a printed logo.
Wrapping Brisket and Ribs in Butcher PaperWhen to wrap, how much paper to pull, how to fold it tight and why pink paper keeps the bark that foil softens.
Printing a Logo on Butcher Paper: Inks, Colors and ArtworkHow a logo prints on pink, white and kraft stock, which files to send and how the free proof works.
Butcher Paper vs Parchment vs FoilHeat, grease, moisture and bark compared across the three wraps a kitchen reaches for, with a job-by-job pick.
Butcher Paper Roll Width and Length MathHow many sheets a roll gives at each cut length, which width covers a brisket and how to size a month's supply.Butcher paper questions
What smokehouses, butchers and delis ask before a first order. Type a word to filter, or open a card for the full answer.
Is there a minimum order?
Yes. 1,000 sheets or 1 roll, plain or printed. There is no larger tier you have to reach for printed paper.
Can I get a price without sending artwork?
Yes. Send the size, color and quantity on the ticket and we quote plain paper in writing. If you add a logo later, the proof is still free.
What inks go on paper that touches food?
Soy and water-based inks only, on every printed roll and sheet. They are made for direct food contact and do not transfer onto meat under heat.
Can wrapped meat go back in the oven on butcher paper?
Yes, at normal finishing temperatures. The paper browns a little above about 450 °F but does not catch at smoker or oven settings used for meat. Keep it clear of a direct flame or a broiler element.
Is 40 lb butcher paper heavy enough, or should I look for thicker?
40 lb is the weight the trade uses for wrapping and counter work. Heavier stock folds stiffly around a brisket and cracks at the crease. Lighter stock soaks through before the meat has rested.
How is butcher paper different from freezer paper?
Freezer paper has a poly film on one side to block moisture in the freezer. Butcher paper is plain fiber with no film, so steam passes through it. Use freezer paper for the deep freeze and butcher paper for the smoker, the case and the counter.
Will grease soak through onto a tabletop or a tray?
On a long hold, some will. The paper takes grease into the sheet first and only wets the surface under it after an hour or more. Double-wrap a rested brisket or set it on a tray for the ride.
Can one order mix pink rolls and white sheets?
Yes. One quote can carry several papers, sizes and colors as separate lines. Each line still meets the 1,000 sheet or 1 roll minimum on its own.
How long does a roll keep in storage before it changes?
Kept dry and out of the sun, a roll holds for a year or more. Damp storage makes the edges wavy, and pink fades slightly in direct light. Store cartons flat and off a concrete floor.
Is the paper treated with anything, or is it plain fiber?
Pink and kraft are plain fiber with no wax, poly or sizing added on top. White is the same sheet bleached, and can be waxed on request for wet counter work. Nothing else goes on the paper.
Can the printed side face out and the plain side touch the food?
Yes, and that is the normal layout. The logo prints on one face only and the other face wraps against the meat. The inks are made for food contact either way.
How many sheets fit in one carton?
It depends on the sheet size. Small wraps pack a few thousand to a carton; 24 x 36 in sheets pack fewer and weigh more. The carton count and weight go on the quote so you can plan shelf space.
How far ahead should a first order go in before a busy weekend?
Allow two to three weeks for printed paper. That covers the quote, a day or two of proof edits, 4 to 6 days of production and delivery. Plain paper needs under two weeks.
Something else? Ask us on WhatsApp or call (503) 461-4788.
Not sure which paper? Tell us what you wrap
Send the paper, a size and a quantity, plus a logo if you have one. We reply in writing within one business day with a price and, for printed paper, a free design proof. Prefer to talk? Call (503) 461-4788 or message us on WhatsApp.








